Writing skills |
Acronym definition
1. R.A.F.T.S
R = Role: What is my role as the writer? Who am I
A = Audience: To whom am I writing? Should I write formally? Informally?
F = Format: Which format should I use whi...
Writing Skills
Plain language |
Plain writing
1. What is plain language?
When you write in plain language, you are using your words with economy, and write at a level your target audience can easily understand. Most of the time, ...
Writing Skills
Concise writing
Consider this wordy sentence: 'What I would like everyone to know is that online marketing is the art of getting the best value out of marketing spending using real-time tracking of ...
Writing Skills
Persuasion
1. The Rhetorical Triangle: Derived from Aristotle's three appeals. Most persuasive writing techniques use an effective combination of all three appeals.
Logos (idea, message) - Pathos (for...
Writing Skills
Writing prompts
How To Improve Your Writing, Part 2: One of the favorite advice in 'How to improve your writing' was to write often. We will also cover what topic to write about in our guide to ...
Writing Skills
Writing quotes 1. Sell yourself, and your subject will exert its own appeal: Believe in your own identity and your own opinions. Proceed with confidence, generating it by willpower. Writing is an act of ego, and you...
Writing Skills
What is written communication?
Expressing yourself clearly, briefly, logically, and simply in written form - letters, email, reports, proposals, sales letters, memos etc. It is also writing per...
Communication Skills
Non verbal communication 1. What is non verbal communication?
Simply, the use of body language to convey meaning. Research says 55 - 65 % of all communication is done non-verbally. Experts also say we use verbal communicat...
Communication Skills
Etiquette Most of it is common sense stuff: Be prepared (why are you calling, who do you want to speak to, and are you calling at the right time?), be polite/friendly/courteous to whoever picks the phone, estab...
Communication Skills
Emotional intelligence Don't worry,
1. This is not one of those comforting guides to seek balance in your actions and emotions, not getting involved, observing at the situation from above and get a higher p...