This simple guide includes checklists and templates to streamline your food truck operations. From planning and daily operations to inventory, marketing, and financial tracking, these tools will help you run a successful food truck business.
Research the market and competitors.
Licensing and Permits:
Secure parking and vending permits.
Truck Setup:
Design your truck with branding and menus displayed.
Supplier and Inventory Setup:
Establish inventory tracking processes.
Marketing and Branding:
Update the menu board and confirm pricing.
During Service:
Monitor ingredient usage to anticipate shortages.
End-of-Day Tasks:
Reorder low-stock items.
Equipment Maintenance:
Schedule repairs for faulty equipment.
Location Planning:
Plan the next week’s schedule based on traffic patterns and events.
Marketing Activities:
Identify high-performing locations and menu items.
Cost Analysis:
Adjust menu pricing if necessary.
Menu Updates:
Compliance Check:
| Time | Task | Responsible Staff | Status (Done/Not Done) | Notes |
|----------------|---------------------------|-----------------------|----------------------------|-------------------------------|
| 7:00 AM | Inspect the truck | Owner/Manager | [Status] | Check for cleanliness and safety|
| 7:30 AM | Preheat cooking equipment | Cook/Helper | [Status] | Ensure all equipment is functional|
| 8:00 AM | Refill condiments | Helper | [Status] | Include napkins, sauces, utensils |
| Throughout Day | Take and fulfill orders | All Staff | [Status] | Maintain speed and accuracy |
| 8:00 PM | Clean and secure truck | All Staff | [Status] | Restock for the next day |
| Item Name | Category | Current Stock | Reorder Level | Supplier | Last Ordered Date | Next Order Due |
|-----------------------|-------------------|-------------------|--------------------|--------------------|------------------------|--------------------|
| Burger Buns | Bakery | 100 units | 50 units | Vendor A | 01/15/2025 | 01/22/2025 |
| Ground Beef | Protein | 20 kg | 5 kg | Vendor B | 01/14/2025 | 01/20/2025 |
| Lettuce | Produce | 10 heads | 3 heads | Vendor C | 01/14/2025 | 01/18/2025 |
| Disposable Containers | Packaging | 500 units | 200 units | Vendor D | 01/10/2025 | 01/24/2025 |
| Date | Location | Total Customers | Total Revenue ($) | Average Order Value ($) | Top-Selling Item | Notes |
|----------------|---------------------|---------------------|------------------------|----------------------------|--------------------------|---------------------------|
| 01/15/2025 | Downtown Square | 150 | $1,500 | $10 | Cheeseburger Combo | Lunch rush was busy |
| 01/16/2025 | Farmers' Market | 80 | $900 | $11.25 | Veggie Wrap | Rain reduced foot traffic |
| Campaign Name | Objective | Start Date | End Date | Platform | Outcome |
|-------------------------|--------------------------|-------------------|-------------------|--------------------|-----------------------------|
| "Taco Tuesday Promo" | Increase taco sales | 01/10/2025 | 01/24/2025 | Instagram, Flyers | Increased taco sales by 25% |
| Loyalty Program Launch | Retain customers | 01/05/2025 | Ongoing | In-Truck Signage | 50 sign-ups in 2 weeks |
| Festival Announcement | Drive foot traffic | 01/18/2025 | 01/20/2025 | Facebook Ads | Attracted 200+ customers |
| Category | Amount ($) | Notes |
|-------------------------|--------------------------|---------------------------|
| Revenue | | |
| Food and Beverage Sales | $10,000 | Weekly total |
| Catering Events | $3,000 | 2 catering events |
| Expenses | | |
| Food Costs | $4,000 | Ingredients |
| Labor Costs | $2,000 | 2 part-time staff |
| Gas and Maintenance | $500 | Truck fuel and repairs |
| Marketing | $200 | Flyers and ads |
| Net Profit | $6,300 | Revenue - Expenses |
Formula:
[
{AOV} = \frac{{Total Revenue}} / {{Number of Orders}}
]
Daily Revenue Target:
Formula:
[
{Food Cost (\%)} = \frac{{Cost of Ingredients}} / {{Total Revenue}} * 100
]
Labor Cost Percentage:
Square for Restaurants, Clover POS, Toast.
Inventory Management:
MarketMan, Upserve Inventory, Toast Inventory.
Route Optimization:
Circuit, Google Maps, Waze.
Marketing Tools: